28 high-protein breakfasts. One simple system.
Win the morning. Own the day. Every day.
The Strong Start 28
28 high-protein breakfasts. One simple system. The foundation everything else is built on.
Most people don't struggle to eat well because they lack willpower. They struggle because their day starts without a foundation.
The Strong Start 28 is four weeks of high-protein, nutrient-dense breakfasts, built to make the most important meal of the day the easiest one to get right. Tear, add water, go. That's the system. Repeat it for 28 days and you'll feel why we built it.
A foundation for energy 27 essential vitamins and minerals that contribute to normal energy metabolism ,so you're not running on caffeine and willpower by 10am.
A foundation for strength 23g of high-quality protein per serve. The amino acids your body has been waiting on overnight, delivered before the day pulls you in ten directions.
A foundation for mental clarity Nutrients that contribute to normal cognitive and nervous system function. Fewer foggy mornings. More switched-on hours.
A foundation for resilience 12g of fibre and whole-food ingredients. No artificial sweeteners, no shortcuts, just what the body actually uses to recover and adapt.
A foundation for consistency $5 per breakfast. Less than 30 seconds to prepare. Built for the days you'd otherwise skip it.
If your first week doesn't feel different, we'll refund the whole box. The system only works if it works for you
28 Packs of breakfast in a mix of great Flavours:
Dairy Based: Apple & Cinnamon, Mixed Berry, Chocolate, Strawberries & Cream, Banana, Mango
Plant Based: Apple Cinnamon, Mixed Berry, Mango
Why 28 Days
Vitality isn't built through occasional healthy choices. It's built through what you can repeat.
One good breakfast doesn't change much. Twenty-eight in a row does.
That's how long it takes for the body to settle into a rhythm — for energy to stabilise, for protein intake to stop being a goal and start being a baseline, for "I should eat better" to quietly become "I already do."
The Strong Start 28 is designed for exactly that window. Long enough to feel the shift. Short enough to commit to.
Protein isn’t added as a feature.
It’s the starting point.
Protein builds the base. Micronutrients, fibre, and bioactive compounds strengthen it.
Consistency is what makes it effective.
What changes in 28 days
"By week two I'd stopped thinking about breakfast. It just happened. By week four I noticed I wasn't crashing at 3pm anymore. I hadn't even connected the two until a colleague pointed it out."
— Sarah M., Auckland · Week 4
"I'm a shift worker and my mornings are chaos. The Strong Start was the first thing that didn't fall apart when my schedule did. Tear, water, go.even at 5am."
— James T., Wellington · Week 3
"I bought it for the protein. I kept buying it because I stopped reaching for snacks at 10am. Hadn't realised how much of my day was driven by hunger."
— Priya K., Christchurch · Week 6
Designed to Deliver, Every Day
23g
Protein
27
Essential Vitamins & Minerals
126
Health Benefits
Designed for Everyday Preparation
Tear
Tear open the pouch. Each serving is ready to use.
Add and Prepare
Add water and stir. Preparation is quick and consistent.
Perform
Nutrition is in place. Your day continues.
The Four Pillars of Vitality
FAQ
Why does Radix focus so strongly on breakfast?
Because breakfast is the most strategic
opportunity to set the tone for the day. After an overnight fast, it’s the
easiest place to establish a strong nutritional foundation early, supporting
protein intake, nutrient density, and consistency before life gets busy. In
other words: breakfast is where vitality becomes practical.
Do I have to eat breakfast to be healthy?
Not necessarily. But for many people, skipping
breakfast doesn’t reduce overall intake, it simply delays it. Appetite often becomes
harder to manage, and later food choices often become more reactive, and
convenience driven. A high-protein, nutrient-dense breakfast can make it easier
to stay steady and maintain more consistent nutrition across the day.
Why high protein specifically?
Protein is the nutritional foundation of
vitality. It supports muscle maintenance, repair, and recovery, which becomes
increasingly important with age, stress, and activity demands. But protein also
plays a practical role: it tends to be more satisfying than carbohydrate alone,
helping support appetite and making it easier to stay consistent with food
choices across the day. In short, high protein isn’t a trend — it’s one of the
most effective ways to strengthen the nutritional baseline your body relies on every day.
Which flavours are there?
Strong Start 28 has a mix of our popular Dairy Breakfast flavours, including: Apple & Cinnamon, Mixed Berry, Tropical Mango, Strawberries & Cream, Banana & Vanilla and Rich Chocolate.
How to prepare?
- Add water or milk
- Stir
- Start your day with purpose
Use daily or several times per week.
Functional nutrition works best when it’s consistent.
What makes Radix different from cereal or toast?
Most common breakfasts are convenient, but
they’re often low in protein and not designed to provide a complete nutritional
foundation. Radix Breakfasts are different because they’re built on functional
nutrition = nutrition with purpose, providing a foundation of high-quality
protein combined with nutrient-dense ingredients to support everyday vitality.
Who is Radix breakfast best suited to?
Radix Breakfasts are ideal for people who want
to feel and function better every day, especially those noticing subtle
declines in energy, strength, recovery, or consistency with eating well. They’re
designed for real life: busy schedules, high demands, and people who want a
stronger nutritional baseline without overcomplicating their routine.
How often should I use Radix breakfasts?
Radix Breakfasts are designed for everyday use. While some people use them daily, and others might use them a few times a week, the goal is the same: creating a repeatable foundation that supports vitality over
time. Functional nutrition works best when it’s consistent.
Is this a diet?
This should be more thought of as a routine, part of a balanced diet. Functional nutrition works best when it’s consistent.